Ranjan Das is a successful entrepreneur & marketer with an enriching experience of 25+ years in the industry. An enterprising leader, he has supported the commencement of over 12 global brands in India and made way for their success by helping them establish a strong position in the country. With a variety of skills and extensive knowledge about the market, he has strategized the business moves of 70+ topline MNCs assisting their success. Mr. Ranjan, also the founder of Buying Engine, an intelligent aggregation platform that offers the best retail & e-tail deals on almost anything and everything with just a click of a button has made several such initiatives, like WePayTax, that are highly beneficial and revolutionary. He has emerged as one of the most reputed and innovative businessmen over the years with a side that is socially aware and responsible. Director at Apppl Combine, a brand management house, Mr. Ranjan has branded several businesses and given them a strong or an altogether new identity in the form of brand management, promotions or revamp, to approach the consumers. Having worked with brands from the eCommerce industry like Snapdeal to the Sports industry like Nike & Reebok, he has an extensive understanding of customers and their wants. He has handled a substantial amount of Metro, Tier I & Tier II markets which gives him a good understanding of what, when and how the customer wants to be approached which has also won him various coveted awards to recognize his contribution. Not just big corporations and flourished brands, Ranjan Das has a passion for startups, too. He wishes to see the country in the hands of proficient and creative individuals. Having used his expertise and knowledge, he has helped kickstart and launch 15+ startups with their founders by guiding them through the challenges and cracking the perfect business mantra for their brand. Resourceful by networking and perceptive by understanding, Mr. Ranjan continues to mentor brands and individuals that learn from his competence and abilities. He is able to market technology and non-technology products with the right viewpoint that leaves an everlasting impression on the consumers. With an eye for detail, he develops and implements marketing campaigns that are highly suitable for brands to succeed. He has also demonstrated significant stints of product development ensuring a product-market fit for several brands. His work expertise runs across various industries- be it education, real estate, hospitality, sportswear, or F&B. He has been associated with brands like Airtel, Max Life Insurance, TOPS, Mankind, Lotto, World Gold Council, SSIPL, Dalmia Bharat Cement Retail, Good Year, Bacardi to name a few.
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